The City of Denver: EV Campaign
We pitched three concepts to the City of Denver. One of them was a tongue-in-cheek idea that we threw in at the last minute.
“Pass Gas, Go Electric” has been running for years now with much success (and many laughs from EV drivers).
Copywriting
Social Media & Video
In just 30 days, we saw…
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3M+ Impressions from display ads
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90% Landing page traffic driven by Twitter, Facebook, Display, and YouTube
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13,914 YouTube video views
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Proud ownership of the moniker by the EV audience in social channels